Consulting. Conferences. Workshops. Digital Project Management. Side Projects.
Over the years, I’ve worked with large international organizations, startups, and entrepreneurs on strategic, digital, and creative projects.
From digital transformation to innovation, marketing strategy, and creative execution.
Creation and development of a digital platform dedicated to bridal fashion. Definition of the value proposition, product strategy, brand positioning, and go-to-market approach. From concept to execution: product, tech, marketing, SEO, social media, and partnerships.
Definition and deployment of the digital strategy for a product launch in rare diseases: strategic roadmap, multichannel activation, content production, and performance analysis.
Strategic innovation consulting assignment focused on Sanofi’s CSR challenges, including the facilitation of design thinking workshops and the organization of a Think Tank bringing together 50 Commercial Trade managers.
Facilitation of a customer experience masterclass for Ipsen’s Oncology business unit, aimed at inspiring teams to design differentiated and memorable customer journeys.
Creation of the complete visual identity, definition of the communication strategy, and development of a full showcase website, aligned with Waena Coaching’s premium positioning.
Facilitation of 4 masterclasses on Digital Marketing for UCB’s Neurology team, covering omnichannel strategy, user experience, social media, and innovation methods applied to the pharmaceutical industry.
Launch of an innovative gift-idea curation platform. Branding, website development, content creation, and partnerships with more than 30 partners (Amazon, Fnac, Decathlon, Nature & Découvertes, Les Raffineurs, Wonderbox, Nike, Sephora…)
Complete redesign of the Inner Latitude website for Vanessa Defournier, executive coach for business leaders. Definition of a digital strategy aligned with a new positioning, and development of a LinkedIn influence strategy with a tailored editorial calendar.
